Highly accomplished, deadline-oriented freelance writer and editor with over 15 years’ experience as an Editor in Chief, Lifestyle and Entertainment Editor, and Staff Writer. Expertise in print journalism, online reporting, creative writing, and innovative story development. Adept in curating social media content, feature articles, storyboarding, and visual storytelling.
Feature Writing ▪ Research ▪ Content Development ▪ Interviewing
Copywriting ▪ Storyboarding ▪ Social Media ▪ Editing ▪ Proposals
Public Relations ▪ Marketing ▪ Pop Culture ▪ SEO Optimization
Talent Development
Whitman College, Staff Writer, 2018–2019
Researched, developed, and wrote magazine and online feature articles for student, faculty, staff, and alumni readership boosting college’s engagement with donors and trustees. Collaborated with editors to formulate the editorial calendar for Whitman Magazine. Composed compelling news and event coverage for the Whitman Newsroom.
Interviewed guest speakers, event coordinators, and community members.
Created storyboards and concepts for video stories.
Shot photos and assembled additional multimedia components for articles and slideshows.
F.A.M.E NYC Magazine, Senior Editor/Founder, 2009–2018
Developed and maintained relationships with media representatives. Attended press conferences, New York Fashion Week, red carpet, and special events. Managed F.A.M.E NYC Magazine’s social media profiles. Analyzed website traffic using Google Analytics and WordPress.
Produced feature articles, theater reviews, and editorials relating to New York City arts, music, fashion, and entertainment generating over 30 thousand monthly views.
Negotiated advertising contracts, amplifying revenue by 40%.
UrbanMETRO, Magazine Editor in Chief, 2009–2009
Researched current trends in men’s fashion and grooming. Established editorial calendar and distributed article assignments. Wrote “Editor’s Letter” and feature articles.
Set editorial and creative direction for UrbanMETRO Magazine.
Supervised freelance editorial, writing, and art staff of 20 to produce inaugural issue.
Writing Ink Inc., Freelance Writer/Owner, 2005–2018
Aligned with clients to discuss projects’ scope and price. Created personal and business marketing materials, including, resumes, biographies, press releases, media kits, scripts, newsletters, PowerPoint presentations, brochures, web and SEO content, annual reports, and business proposals.
Generated annual revenue of $32K.
Authored feature articles and reviews for client publications and websites on a contractual basis.
Directed publicity and social media campaigns from concept to completion.
Caribbean POSH Magazine, Lifestyle and Entertainment Editor, 2005–2009
Researched the latest trends in fashion, beauty, travel, pop and Caribbean culture, and composed cover and feature articles. Created and executed creative design for cover and editorial photo shoots.
Developed and secured distribution deal with VP Records augmenting sales by 20%.
Attended Toronto Caribana, Caribbean Fashion Week Jamaica, and BAM Barbados.
Covered fashion and beauty events, International Reggae and World Music Awards, concerts, and movie premieres.
Vercuity, Wireless Service Manager, 2003–2006
Authored original standard operating procedures, product and service descriptions, telecommunications research reports, and consumer instruction documents. Manufactured wireless guidebook breaking down telecommunications jargon making information more accessible for clients and telecommunication analysts.
Designed and delivered customized training curriculum focusing on telecommunications clients, interpersonal communications, and PC skills.
Kean University
Major: English Minor: writing
Microsoft Office ▪ Google Analytics ▪ Facebook ▪ Twitter ▪ LinkedIn Photoshop ▪ Adobe Acrobat ▪ Hootsuite ▪ WordPress ▪ Asana ▪ Wrike Slack ▪ Final Draft